Chris Pfaff produced and moderated the ‘Building Infrastructure for a Better Metaverse: How to Ensure Seamless VR and AR Experiences’ panel at the VR AR Association’s Metaverse Platforms & Avatars event, on December 17, 2021, with panelists including:

• Cindy Mallory, emerging tech strategist, American Tech Services/chairman, New York Chapter, VR AR Association
• Aaron Pulkka, producer, Pulkka Creative/co-chairman, Location-Based Entertainment Committee, VR AR Association
• Marcin Klimek, CEO/co-founder, ExplodedView/chapter president, Poland, VR AR Association
• Luis Bravo Martins, CMO, Kit-AR/former co-chapter president, Portugal, VR AR Association
• Chris Pfaff, CEO, Chris Pfaff Tech Media LLC/co-chairman, Storytelling Committee, VR AR Association (moderator)

This session discussed the tools and methodologies necessary for more adaptive and readily integrated VR and AR experiences, across the enterprise, consumer, and industrial domains. Breakthrough design, including UX/UI and UE, as well as accessible WebXR and AR, were also discussed, as pathways to a more inclusive and seamless immersive future.

Cindy Mallory (upper row, left); Aaron Pulkka (upper row, right); Luis Bravo Martins (middle row, left); Chris Pfaff (middle row, right), and Marcin Klimek (bottom row)

Aaron Pulkka shows off recent work, Cryptostream

Aaron Pulkka discusses his work with Amber Labs

Marcin Klimek shows off a cat avatar

Luis Martins shows off some AR for industrial use

The second VR AR Global Summit Online swapped what would have been Vancouver as a destination for a truly global audience, this time mastering the Hopin platform to greater effect than its June inaugural online effort.

Chris Pfaff moderated two panels at the 2nd VR AR Global Summit Online. The first, ‘Producing in XR: How to Create Unique Stories for Immersive Audiences’ panel, featured Maciej Wisniewski, founder of 99 Cent Opera, Espii Proctor, principal/creative & technical director, Espii Studios, and Michael Owen, CEO of MediaCombo. Maciej showed off more features of his forthcoming Edelweiss, VR, Act 1 (EVR-1), the first blockchain music-driven game of its kind, while Espii discussed her wide range of multimedia performances and story worlds, including spatial sound design. Michael showed off some of his recent work, including a VR installation at the Pollock-Krasner House on Long Island, where he and his team recreated the artistic works and experience of the great artists Jackson Pollock and Lee Krasner.

‘Producing in XR’ originally streamed at 10:30 am EST on Thursday, October 1, 2020. You can view it at:

The second panel that Chris Pfaff moderated, ‘Collaboration Tools in VR: Developing Virtual Creativity in the Age of Social Distancing,’ featured Kiira Benzing, producer/director of Double Eye Studios, and Jussi Havu, CEO of Glue. Kiira demonstrated her recent ‘Finding Pandora X’ Greek tragedy adapation, which had just been awarded ‘Best Immersive VR Experience’ at the Venice Film Festival 2020. Jussi showed off a new version of what is now the leading collaborative enterprise platform for VR meetings, and discussed Glue’s expansion of its virtual meeting and creativity technology.

‘Collaboration Tools in VR’ originally streamed at 11:15 am EST on Thursday, October 1, 2020. You can view it at:

Michael Owen shows off some of the impressive XR work that MediaCombo has produced for museums and cultural institutions

Maciej Wisniewski demonstrates the music-driven narrative structure of his VR blockchain game, ‘Edelweiss, VR 1’

Espii Proctor discusses virtual theatre production

Kiira Benzing demonstrates her ‘Finding Pandora X’ work

Jussi Havu demonstrates new features for the Glue collaborative VR platform

Chris Pfaff moderated two sessions during the first VR AR Global Summit Online, produced by the VR AR Association, on June 2nd and 3rd, 2020. The first session, ‘Collaboration Tools in VR: Developing Virtual Creativity in the Age of Social Distance’ was held on June 2nd and featured two of the leading platforms for VR collaboration – Glue, represented by Jani Leskinen, head of sales, and MeetinVR, represented by founder/CEO, Cristian-Emanuel Anton – and one of the leading virtual theater producers, Keira Benzing. The session was voted in the Top 5 of the more than 200 sessions held during the summit.

Jani Leskinen (top left), head of sales for Glue; Chris Pfaff (top right), moderator; Cristian-Emanuel Anton (lower left), founder/CEO of MeetinVR, and Keira Benzing (lower right), from DoubleEye Studios, discuss collaborative VR experiences

The second session, ‘Producing in XR: How to Create Unique Stories for Immersive Audiences’ was held on June 3rd, and featured

* Chloé Jarry, CEO/executive producer, Lucid Realities Studio

* Maciej Wisniewski, founder/producer, 99 Cent Opera

* Rafael Pavon, director/creative producer for VR/AR

* Pouria Kay, CEO, Grib

The session included a look at 99 Cent Opera’s EVR-1 blockchain VR game, as well as Chloé Jarry’s immersive experiences, Rafael Pavon’s leading VR work, and Pouria Kay’s AR platform, Grib. The stimulating conversation on how producers are developing new stories for XR platforms can be viewed at:

Maciej Wisniewski (upper left), from 99 Cent Opera; Rafael Pavon (upper center); Chloé Jarry (upper right), from Lucid Realities Studio; Pouria Kay (lower left), from Grib, and Chris Pfaff, moderator (lower center), as Rafael Pavon demonstrates some of his work

Pouria Kay (lower left) presents the Grib platform for immersive and AR production 

Chloé Jarry presents some of her work 

Maciej Wisniewski presents a preview of EVR-1, from 99 Cent Opera

Discussion with the full panel: Rafael Pavon (upper left); Chris Pfaff (upper right); Chloé Jarry (middle left); Maciej Wisniewski (middle right), and Pouria Kay (lower center)

The third anniversary of the VR/AR Association (VRARA) New York chapter was a positive snapshot on the growth of the immersive/XR industry in the greater New York area in the past few years. The event was hosted on Tuesday evening, May 21^st, at RLAB (https://www.rlab.nyc), the massive space that NYU and its academic and City of New York partners opened in late-November, 2018. RLAB hosts several companies, including members of its XR Beta program, and is being built out as a larger facility for immersive innovation, including volumetric capture space.

Dex Yee (left), from VRARA, watches as Jason T. Jaslow signs in the VRARA NY 3rd anniversary

Chris Pfaff, VRARA NY Chaper advisor, welcomes the crowd at RLAB

As VRARA has grown globally, so too has its New York chapter, and this mirrors the broader focus on the XR industry in New York, which embraces enterprise and consumer firms alike.

Banu Ozden in discussion with Janice Brown, manager, education and outreach at RLAB

Robin White Owen and Michael Owen, the first XR couple of Brooklyn, at Rlab

Unseen Media demos its soon-to-be-released narrative AR game

Gur Arie Bittan, from Mantis Vision, demos for Banu Ozden and Jeffrey Ginsberg

More than 50 guests attended the mixer event, which featured demos from XR Beta companies, as well as Mantis Vision (http://mantis-vision.com), and remarks by RLAB’s Alexis Seeley and VRARA New York chapter advisor Chris Pfaff. And, of course, numerous demos of mobile AR experiences were shown by VRARA members as well.

Robin White Owen and Michael Owen listen to Tim Meyer, from IBM’s IoT group

Alexis Seeley, director of education and opportunity programs at Rlab, welcomes the crowd

Mantis Vision’s mo-cap installation, and some of its forthcoming collaboration tools, were a major hit at the event. Unseen Media ((https://www.unseenmedia.io), a narrative AR game developer, demonstrated its soon-to-be-released game, while echoAR (https://www.echoar.xyz), and AR-focused CMS and CDN provider, and SIY (Speak it Yourself – https://www.siyvr.com), a VR-based language instruction firm, demonstrated their solutions as well.

Chris Pfaff and Gordon Meyer, one of the Top 5 AR influencers in the industry

Chris Pfaff and Kate Specter, from Toonpack, at Rlab

Alexis Seeley and Janice Brown, with Rlab, prior to the VRARA event